Episode 52

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Published on:

16th Jul 2025

Google Ads: An Inside Look Into Best Strategies For Success with Glenneth Reed

Are you an entrepreneur wondering if you should put time and effort into Google Ads? In today’s episode, I’m talking with SEO and Google Ads expert Glenneth Reed. Glenneth shares her reasoning on whether or not Google Ads are worth it for entrepreneurs, plus how to make the most of your time and budget if you do decide to invest. 

Time-stamps:

Meet Glenneth Reed (1:03)

Being a certified expert in Google Ads and SEO 2:17)

Why Glenneth does NOT recommend Google Ads for relators or short-term rental owners (3:25)

Google Ads and how they work (6:07)

How to earn the sponsored spot on Google (8:05)

Your budget for Google Ads (11:24)

Using negative keywords (12:47)

Power Hour (15:33)

Mistakes when DIYing your Google Ads account (16:28)

Ad spend based on your niche (21:09)

Where to send the people who click your ads (23:53)

Tools for DIYing your Google Ads (25:38)

Connect with Glenneth (27:44)

Become the best in your brand and market (29:30)


Mentioned in This Episode:

Glenneth Reed on Instagram: instagram.com/glennethdotcom

The Visibility Method Website: thevisibilitymethod.com

The Visibility Workbook: thevisibilitymethod.com/visibility-workbook

Power Hour: Power Hour on Mondays at 1PM EST

Website: brandandmarket.co

Instagram: instagram.com/brandandmarket.co


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About the Podcast

The Brand & Market Podcast - Turning Airbnb Listings into Legacies
A podcast for Airbnb hosts who want more than just bookings—they want a brand that guests remember.

Hosted by Ali Haney, a Superhost for over six years with 200+ 5-star reviews, each episode dives into the real-world strategies that turn short-term rentals into standout experiences.

You’ll get practical insights on branding, marketing, and guest experience that help you increase nightly rates, attract your ideal guests, and make your Airbnb business work for you. Plus, hear from experts in real estate, design, and hospitality sharing tips you can implement right away.

No fluff. No guessing. Just actionable advice for Airbnb hosts ready to elevate their listings and create a business that lasts.

About your host

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Alexandra Haney