Episode 39

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Published on:

16th Apr 2025

Post Malone’s Country Pivot Is a Masterclass in Marketing

What can you learn about marketing from Post Malone? In today’s episode, Ali shares about Post, one of her favorite music artists, and his transition into the country music genre. Plus, she shares how his recent release strategy exemplifies some top marketing hacks for entrepreneurs. 

Time-stamps:

Background on Post Malone (1:05)

Releasing three singles pre-release of the album

Power Hour Call (9:06)

Collaborating with huge names in the country genre (10:02)

Releasing a longer version of the album with more solo songs (14:41)

Applying lessons from Post Malone to your own offers (16:19)


Mentioned in This Episode:

Episode 36 Working With Influencers To Market Your Short-Term Rental: podcasts.apple.com/us/podcast/the-brand-market

Episode 20 Brand Analysis for Created Colorful: podcasts.apple.com/us/podcast/brand-analysis-for-created-colorful

Episode 10 Decoding Chobani’s Brand Strategy: podcasts.apple.com/us/podcast/the-brand-market

Episode 2 Taylor Swift Building A Billion-Dollar Brand Community: podcasts.apple.com/us/podcast/taylor-swift

Power Hour: Power Hour on Mondays at 1PM EST

Website: brandandmarket.co

Instagram: instagram.com/brandandmarket.co


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About the Podcast

The Brand & Market Podcast
A Branding & Marketing Podcast for Entrepreneurs
Welcome to The Brand & Market Podcast, where branding clarity meets marketing strategy—for realtors and short-term rental owners. Hosted by Ali Haney, founder of Brand & Market, each episode breaks down the complexities of building a standout brand and marketing plan so you can attract your dream clients or guests.

From brand-building basics to advanced marketing tactics, Ali brings a unique blend of expertise and intuition to help you grow a brand that feels like you and a business that works for you. And it’s not just Ali’s insights—you’ll also hear from guest experts who share their proven strategies and fresh perspectives on real estate, investing, and short-term rentals.

Whether you're a realtor looking to build a memorable personal brand that generates consistent referrals, or a short-term rental owner aiming to create an unforgettable guest experience, you’ll find actionable tips, real-life examples, and industry insights here.

No fluff, no sugarcoating—just honest, practical advice to help you stand out in a crowded market and achieve your goals.

About your host

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Alexandra Haney