Episode 44

full
Published on:

21st May 2025

Building a Brand That Challenges the Healthcare System with Lori Webb and Emily Albers

Want an inside look at bringing a business to life? In today’s episode, I’m chatting with my clients Lori Webb and Emily Albers about our experience launching their brand new wellness studio, Health House. They share the journey behind the business, plus what it has been like to bring the vision to life through digital marketing. 

Time-stamps:

Lori’s health battle of the last few years (1:06)

Emily’s background in Western medicine (5:43)

The purpose behind Health House (9:02)

Building a team of over thirty people (15:09)

Power Hour (20:22)

What differentiates Health House (21:18)

The signature series: a day-in-the-life at Health House (24:28)

Welcoming fifty founding members before opening (31:14)

Building the momentum and success so far (34:11)

Bringing the vision to life through digital marketing (36:17)

Words of encouragement for other business start-ups (41:08)


Mentioned in This Episode:

Website: healthhousenc.com

Instagram: instagram.com/healthhousenc

Emily Albers What The Healthcare Podcast: emilyijk.podbean.com

Power Hour: Power Hour on Mondays at 1PM EST

Website: brandandmarket.co

Instagram: instagram.com/brandandmarket.co

Listen for free

Show artwork for The Brand & Market Podcast - Turning Airbnb Listings into Legacies

About the Podcast

The Brand & Market Podcast - Turning Airbnb Listings into Legacies
A podcast for Airbnb hosts who want more than just bookings—they want a brand that guests remember.

Hosted by Ali Haney, a Superhost for over six years with 200+ 5-star reviews, each episode dives into the real-world strategies that turn short-term rentals into standout experiences.

You’ll get practical insights on branding, marketing, and guest experience that help you increase nightly rates, attract your ideal guests, and make your Airbnb business work for you. Plus, hear from experts in real estate, design, and hospitality sharing tips you can implement right away.

No fluff. No guessing. Just actionable advice for Airbnb hosts ready to elevate their listings and create a business that lasts.

About your host

Profile picture for Alexandra Haney

Alexandra Haney