Episode 31

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Published on:

19th Feb 2025

Why Your Real Estate Business Needs to Utilize Email Marketing

Ready to level up your email marketing strategy? In today’s episode, I’m sharing why I love Flodesk as an email marketing platform and some of my top tips for realtors and short-term rental owners looking to up their email marketing game. 

Time-stamps:

Is email marketing dead? (1:30)

A personal Flodesk story (3:06)

Professional designs and customization (4:32)

Paying the same rate as your email list grows (7:19)

User-friendly automation and workflows (9:04)

High deliverability rates (11:02)

Excellent customer support (13:13)

Automatic affiliates (15:25)

The Flodesk partner program (16:11)

Realtor email marketing strategies (16:46)

Using email marketing as a short-term rental owner (23:46)

Mentioned in This Episode:

Flodesk

Episode 25 Introducing the Brand & Market Podcast: podcasts.apple.com/us/podcast/introducing

Website: brandandmarket.co

Instagram: instagram.com/brandandmarket.co

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About the Podcast

The Brand & Market Podcast
A Branding & Marketing Podcast for Entrepreneurs
Welcome to The Brand & Market Podcast, where branding clarity meets marketing strategy—for realtors and short-term rental owners. Hosted by Ali Haney, founder of Brand & Market, each episode breaks down the complexities of building a standout brand and marketing plan so you can attract your dream clients or guests.

From brand-building basics to advanced marketing tactics, Ali brings a unique blend of expertise and intuition to help you grow a brand that feels like you and a business that works for you. And it’s not just Ali’s insights—you’ll also hear from guest experts who share their proven strategies and fresh perspectives on real estate, investing, and short-term rentals.

Whether you're a realtor looking to build a memorable personal brand that generates consistent referrals, or a short-term rental owner aiming to create an unforgettable guest experience, you’ll find actionable tips, real-life examples, and industry insights here.

No fluff, no sugarcoating—just honest, practical advice to help you stand out in a crowded market and achieve your goals.

About your host

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Alexandra Haney