Episode 47

full
Published on:

11th Jun 2025

Converting Our Starter Home Into a Successful Airbnb

What was it like to become a short-term rental host? In today’s episode, I’m sharing my personal story of converting our former home into a long-term rental and eventually an Airbnb. I’m sharing the horrible conditions of the property after a long-term rental, plus how to successful convert your home into an Airbnb. 

Time-stamps:

Our history in the North Carolina house (1:21)

Leaving North Carolina and Hurricane Florence (4:02)

A horrific long-term rental experience (6:10)

Airbnb (12:00)

Converting the property into an Airbnb (13:00)

Going live on Airbnb and booking our first guests (17:31)

COVID and ultimately deciding to sell (19:25)

Mentioned in This Episode:

Airbnb: brandandmarket.co/airbnb 

Website: brandandmarket.co

Instagram: instagram.com/brandandmarket.co

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About the Podcast

The Brand & Market Podcast
A Branding & Marketing Podcast for Entrepreneurs
Welcome to The Brand & Market Podcast, where branding clarity meets marketing strategy—for realtors and short-term rental owners. Hosted by Ali Haney, founder of Brand & Market, each episode breaks down the complexities of building a standout brand and marketing plan so you can attract your dream clients or guests.

From brand-building basics to advanced marketing tactics, Ali brings a unique blend of expertise and intuition to help you grow a brand that feels like you and a business that works for you. And it’s not just Ali’s insights—you’ll also hear from guest experts who share their proven strategies and fresh perspectives on real estate, investing, and short-term rentals.

Whether you're a realtor looking to build a memorable personal brand that generates consistent referrals, or a short-term rental owner aiming to create an unforgettable guest experience, you’ll find actionable tips, real-life examples, and industry insights here.

No fluff, no sugarcoating—just honest, practical advice to help you stand out in a crowded market and achieve your goals.

About your host

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Alexandra Haney