Episode 16

full
Published on:

12th Jun 2024

Creative Content Creation: Social Media Strategies for Content Droughts

In this episode of The Ali Rae Haney Show, Ali tackles a common challenge for many business owners: what to post on social media when you feel like you have nothing to share. Drawing from her own experiences and missteps, Ali shares seven effective strategies to keep your social media presence vibrant and engaging, even during slow periods.

Key Takeaways:

  1. Behind-the-Scenes Content: Share the process behind your business activities. Document everything from setup to execution.
  2. Repurpose Old Content: Revisit and refresh high-performing posts. Most of your audience hasn't seen them yet.
  3. User-Generated Content: Utilize testimonials, reviews, and client stories to showcase your impact.
  4. Educational Posts: Break down industry jargon or share valuable tips. Educate your audience to build trust.
  5. Seasonal and Relevant Topics: Stay current by tying your content to trends and seasonal events.
  6. Personal Content: Share personal stories and experiences to build a connection with your audience.
  7. Use ChatGPT: Leverage AI to brainstorm content ideas and understand your audience better.

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LINKS

Entrepreneur Magazine

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Flodesk - 50% off your first year of Flodesk, email marketing provider

ChatGPT - Use AI as your marketing intern!

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About the Podcast

The Brand & Market Podcast - Turning Airbnb Listings into Legacies
A podcast for Airbnb hosts who want more than just bookings—they want a brand that guests remember.

Hosted by Ali Haney, a Superhost for over six years with 200+ 5-star reviews, each episode dives into the real-world strategies that turn short-term rentals into standout experiences.

You’ll get practical insights on branding, marketing, and guest experience that help you increase nightly rates, attract your ideal guests, and make your Airbnb business work for you. Plus, hear from experts in real estate, design, and hospitality sharing tips you can implement right away.

No fluff. No guessing. Just actionable advice for Airbnb hosts ready to elevate their listings and create a business that lasts.

About your host

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Alexandra Haney