Episode 15

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Published on:

6th Jun 2024

Kassie Layne: LIVE Brand Analysis of OBM and Photography Business

Join Ali for a LIVE brand analysis. This is a glimpse into behind the scenes what a Brand Analysis call is like.

Starting with a questionnaire that includes brand basics, as well as the business owner's goals, Ali then dives deep into the online presence of the business owner to take a look at the brand and business through the eyes of a potential client.

After the analysis is complete, Ali presents her findings on a call with the business owner. Ali and Kassie discussed the following:

  • Brand values
  • Kassie's current and future offer suites
  • Ideal client description
  • How a personal brand impacts her multiple business ventures/dreams

If you'd like to schedule your brand analysis today, you can start by inquiring on my website:

www.aliraehaney.com/contact

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Links from today's show:

Kassie O'Driscoll's Website (OBM & Branding/Wedding Photographer)

www.kassielayne.com

Ali Rae Haney Brand Development Program Info:

https://aliraehaney.com/brand-development

Ali Rae Haney Show Insiders Facebook Group

https://www.facebook.com/groups/2144518489214997

Listen for free

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About the Podcast

The Brand & Market Podcast - Turning Airbnb Listings into Legacies
A podcast for Airbnb hosts who want more than just bookings—they want a brand that guests remember.

Hosted by Ali Haney, a Superhost for over six years with 200+ 5-star reviews, each episode dives into the real-world strategies that turn short-term rentals into standout experiences.

You’ll get practical insights on branding, marketing, and guest experience that help you increase nightly rates, attract your ideal guests, and make your Airbnb business work for you. Plus, hear from experts in real estate, design, and hospitality sharing tips you can implement right away.

No fluff. No guessing. Just actionable advice for Airbnb hosts ready to elevate their listings and create a business that lasts.

About your host

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Alexandra Haney